Valkyrae inks deal to develop into Gymshark World Ambassador – Esports

The announcement is important in measurement, each bodily and metaphorically, as seen in Valkyrae’s tweet above. She made the trek to New York Metropolis to pose in entrance of an enormous Gymshark commercial. “Sport altering,” reads the billboard, which is an understatement. This Gymshark deal precisely portrays how far Valkyrae has come since beginning a profession in content material creation. 

In keeping with Forbes, Gymshark was valued at over £1 billion in 2021. Now, Valkyrae will be seen throughout Gymshark’s web site. Nonetheless, it’s not the primary time the attire has labored within the esports scene. In 2015, Gymshark sponsored the World Champion OpTic Gaming roster. It’s Valkyrae’s time within the highlight for the athletic put on firm. 

For the 100 Thieves co-owner, this partnership represents extra than simply one other revenue stream. It marks redemption following final yr’s notorious RFLCT skincare line—an organization linked to Valkyrae. RFLCT acquired backlash for its claims that blue mild will be detrimental to an individual’s pores and skin. Valkyrae is now grabbing headlines throughout the trade as a World Ambassador for Gymshark.

Content material creators congratulate Valkyrae on Twitter

Following the Gymshark announcement, the phrase “PROUD OF VALKYRAE” trended on Twitter with greater than 1,000 tweets. Moreover, fellow content material creators CouRageJD, QuarterJade, NICKMERCS, Corpse Husband, Bella Poarch, and lots of extra rallied round Valkyrae throughout her newest shining second. 

“You’re actually the good woman I do know rae,” wrote QuarterJade on Twitter. Others dropped a easy “W,” signifying how a lot of a win this second is for the 30-year-old content material creator. 

There’s no telling what extra is on the horizon for Valkyrae, who has quickly develop into a family identify in gaming, esports, and now as a consultant for Gymshark.

Keep tuned to esports.gg for extra esports information and updates! 

Matthew “MJP” Pryor

Matt “MJP” Pryor started following esports in 2008 when Halo 3 was on high of the world. He’s now a Fortnite fanatic who has watched the sport’s informal and aggressive improvement for the reason that 2019 Fortnite World Cup. Matt performs the sport typically whereas reporting on the whole lot from pores and skin collaborations to tournaments and the whole lot in between.