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Grand Theft Auto writer Take-Two and Alan Wake 2 developer Treatment Leisure have locked horns in a trademark dispute over the usage of the latter’s use of ‘R’ in its brand, which Take-Two claims is just too much like Rockstar Video games’ iconic brand.
The stylised ‘R’ has been the poster boy for something Rockstar-related for years now, one thing which Take-Two is taking concern with, with the dispute initially being filed final yr — the identical yr that Treatment unveiled its new brand. The official purpose for the dispute is described as: “There exists a probability of confusion on the a part of the general public.”
On the time, the Alan Wake creator had the next to say in regards to the design of its new brand:
The bullet within the letter R within the outdated brand represented the period of Max Payne, however the Treatment of now’s a lot larger than a single sport; we’ve got an entire portfolio of video games, new and outdated. It was time to replace and redefine our visible id to carry extra consistency, showcase our evolution over time, and higher specific our imaginative and prescient of in the present day’s Treatment.
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In accordance with new particulars on the dispute, the filings are actually in a “cooling off interval.” The UK’s Mental Property Workplace states that this implies Treatment and Rockstar have agreed to succeed in a settlement themselves over the difficulty.
You could recall that Take-Two has been concerned in authorized disputes quite a few instances previously, most just lately in December 2021, when it filed a trademark declare in opposition to Hazelight Studios’ co-op sport, It Takes Two.
[Source – PCGamesN]
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